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Brief
Overview
Overview
Founded in 2021 by a passionate team of engineers from Amazon, Google, Microsoft, and most recently, Lyft, where they created Flyte, this company is fast emerging as a VC-funded start-up.
The company partnered with us to create a high-quality landing page.
Services provided
During our work with IOS List, we embarked on a creative journey to reshape its online presence. We enhanced the website using Webflow, incorporated automation with Airtable, and ensured secure transactions with Stripe. User Experience Optimization refined every detail for seamless navigation. Integration of Google Maps API added interactive property exploration. Our efforts aimed not just at creating a website, but at building a portal for the future of IOS exploration.
Technologies used
Challenges
Union.ai’s existing landing page was designed by another agency. The team at Union.ai was unhappy with the existing design as it failed to bring the expected conversions
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Our approach
Solution
We started designing and developing a landing page for the firm’s website. As the design progressed, the client was really satisfied that we were fulfilling its expectations and going the extra mile to keep our word.
Next, the client wanted us to clean up its website’s entire code base. We successfully removed almost 400 unwanted styles from the code.We also implemented a Internal style guide within Webflow. Our team also helped with an SEO audit, including on-page SEO. In addition, we also helped improve page loading speed from 67 to 98 on desktop and 43 to 91 on mobile devices.
Additionally we helped configure a reverse proxy for some other external resources. Currently, we are engaged with the team on a retainer model and are holding potential discussions about a full redesign of their website.
Implementation
Strategy
We embarked on a journey to completely redesign the website using Webflow, focusing on improving user experience at every step. By integrating Airtable, we automated data management processes, eliminating the need for manual work and ensuring accuracy. Stripe integration strengthened the website's security and introduced subscription options. We expanded our scope by integrating the Google Maps API, offering users interactive property exploration features. Every aspect of the interface was meticulously crafted for optimal engagement and responsiveness. Our collaboration with the client was pivotal, as we worked together to incorporate feedback and preferences seamlessly.
Implemented workflow
These are the 3 main workflows that we implemented
Property listing
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Professional Profile
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Company Profile
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Registration Email Flow
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Email for builder application
Email workflow for when user register for a class
Custom designed Illustrations
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Delivering a highly converting landing page
Union.ai teamed up with our team to replace its existing landing page with an engaging and highly converting landing page. At each stage of the design and development of the landing page, we involved the client to ensure that they were satisfied with the progress and requirements were being fulfilled. Once we delivered the landing page, the client came back with another set of requirements, including SEO and others.We consider that to be a happy client.
Key Takeaways
Aesthetics,
convenience,
...and sales
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