5 Best CMS for Startups and Small Businesses
A content management system (CMS) is a vital software that allows businesses to create, maintain and update digital content. Businesses can use contributions from multiple users to populate content on their websites using a CMS. Understanding the content requirements of your business is essential to choosing an appropriate CMS that helps your business scale.
In the following article, we discuss five such CMS suited for startups and small businesses.
Why is Choosing The Right CMS Important?
1. Flexibility to innovate
A CMS makes it easy for your team from technical and non-technical backgrounds to innovate and standardize content. Team members from non-technical backgrounds can easily publish content, while web developers work on keeping the site updated.
2. Promote collaboration
A CMS allows teams to collaborate to create, maintain and update content on the platform. It allows dedicated teams to write, review and publish content at regular intervals to ensure content marketing requirements get met at all times and the content stays relevant to the target audience.
3. Optimize for SEO
A CMS platform allows your business to optimize content that improves your business ranking on the search engine results pages. It enables you to adopt best SEO practices, update content titles, meta descriptions, and tags, and add a call to action button.
4. Easy site maintenance
CMS platforms make it easy to maintain your site through processes like software updates, removing outdated components, updating links and content, and adopting necessary technologies to ensure the site remains fast.
Top 5 CMS for Startups and Small Businesses
Choosing the right CMS for startups and small businesses is essential as it sets the foundations for business in the digital world. While selecting a CMS that suits your business, evaluate its ease of use, add-ons, design, speed, integration capabilities, scalability, and security.
Here are the top five CMS for startups and small businesses:
Webflow is a visual content management system best suited for designers and marketers with design skills. The platform currently powers over 100,000 websites for small and large businesses. It is primarily hosted on Amazon Web Services (AWS) and provides AWS Shield to the websites hosted on its platform. The AWS Shielf protects the website against SSO attacks, XSS cross-site scripting, and other security issues.
The platform allows you to drag and drop elements to build the site, making it easy for anyone to use it. Webflow provides multiple hosting plans at different prices to suit your requirements. These plans include features, like SSL certifications, two-factor authentication, user permissions, backups, varying bandwidths, and guest editors.
Further Reading: 15 Reasons to Use Webflow for Your Next Website
WordPress is one of the most popular and widely used content management systems. It began as a blogging platform and soon grew to support businesses with extensive editorial teams. The platform is easy to use and offers a multitude of plugins to expand its functionality. Its new editing interface allows users to drag and drop elements to create their websites.
WordPress is an open-source CMS, making it vital to update the website regularly and ensure that the site runs on the latest version of WordPress. Outdated plugins or ill-maintained parts of the code make the site more vulnerable to threats.
WordPress has multiple pricing plans that allow you to host your site as a subdomain for free or pay additional charges for buying a domain name, hosting, premium plugins, and themes.
Squarespace is another easy-to-use CMS with a drag-and-drop website builder. The platform is great for creative professionals, including photographers and designers as it offers unlimited storage and bandwidth, allowing you to create media-rich websites.
It has a great range of e-commerce tools, including in-built email marketing capabilities, making it a great choice to kickstart your online business with a small inventory or digital products. The websites created on Squarespace are SSL certified to protect them from threats. Plans available on Squarespace start at $16 per month.
Wix is a CMS platform that offers a drag-and-drop editor and several tools that makes it a beginner-friendly platform. The platform is best suited for creating an online portfolio or for small businesses looking to start an e-commerce store.
It offers features, like artificial design intelligence that automatically generates web pages depending on your project requirements. The platform has a multiple-layer security architecture to help protect against 0-day security issues, with firewalls and intrusion prevention systems to prevent unauthorized access.
Joomla is an open-source CMS that offers several different functionalities like building multiple pages in different languages, media-rich pages, using different templates, and managing hundreds of users.
The platform has a steep learning curve for beginners, making it essential to have prior web-development knowledge. It is a good option for corporate, small businesses, online magazines, e-commerce websites, and non-profits. Its flexibility allows you to create complex websites with ease.
While Joomla is free to begin, it does have additional charges for a domain name, hosting, themes and plugins. Like other open-source CMS, it is necessary to ensure the site is updated to improve its security.
Most of these content management systems require little or no coding to set up. Depending on your business requirements, you may hire an agency to set it up within a short time and with almost no bugs.
Want a CMS for your business? We can help set it up!
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